Data suggests retail investors are starting to enter again

Quick Take

  • While this rally has been driven by institutional capital, retail investors are starting to show up again
  • We look at the data for Google searches, Twitter followers, Wikipedia views and exchange web traffic
  • There is a noticeable uptick in all of these indicators but most are not even 50% there compared to 2017
Unlike all the previous rallies, it’s commonly accepted that the current price rise, which has seen the price of bitcoin go from ~$10,000 to more than $40,000 in only three months, has been driven by the entrance of institutional money. In H2 2020, MicroStrategy acquired $1.13 billion, Ruffer Investment bought about $744M, MassMutual another $100M, […]

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