An overview of social tokens

Quick Take

  • Social tokens allow creators to directly interact with their fans or community members, and monetize their content in a more flexible and creative fashion
  • Many Web 3 tools have been developed to help grow social token-enabled communities
  • Social tokens remain a niche sector, with some signs of wide adoption outside of the crypto circle
The rise of content sharing platforms and social media like YouTube, TikTok, and the new invite-only Clubhouse reflects the rapid growth of the “creator economy”, an ecosystem centered around thousands of influencers who create and distribute content catered to their category-specific audience.  David Byrne once said, “the internet will suck all creative content out of […]

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