Ethereum

Analysis: Coinbase Earn’s DAI campaign drove over 14,000 CDP creations; paying out $200k in rewards

Quick Take

  • Since its launch, Coinbase Earn has run six campaigns, the most recent involving Ethereum-based stablecoin, DAI
  • Since the DAI campaign announcement, Coinbase Earn users created roughly 14,700 CDPs through MakerDAO
  • This adds up to nearly 40% of all CDPs ever created through MakerDAO

Coinbase Earn was introduced in 2018 as a product that enables cryptocurrency issuers to reward Coinbase users with cryptocurrencies for performing educational tasks like learning how a protocol works or interacting with a blockchain.

Since its launch, Coinbase Earn has run six campaigns, the most recent involving Ethereum-based stablecoin, DAI.